Why I Social
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Why I Social
Take a look behind the social handle with every Why I Social episode. The podcast brings brings you candid conversations with folks who do social media right - from average joe to CEO. Each podcast invites you to get to know guests on everything social media and beyond.
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Episode 24 - Nikki Sunstrum
On this week's episode of Why I Social, Chris sits down with Nikki Sunstrum, CCMP—a globally recognized leader who has developed and leveraged communi...
The Power of Ai - A Why I Social Special
In a very special episode of Why I Social, we explore the Power of AI. In three previous episodes, guests Theresa Portratz, Michael Katz and Maria Dur...
Episode 22 - Celeste Russell
On this week's episode of Why I Social, Chris has a conversation with Celeste Russell (SMS), who serves as social media manager for the National Insti...
Episode 21 - Philip Wilkerson
On this week's episode of Why I Social, Chris sits down with Philip Wilkerson (Podcast Producer, Employer Engagement Consultant) to discuss his podcas...
Episode 20 - Casey Cornell
On this week's episode of Why I Social, Chris sits down with Casey Cornell (Founder - The Pool Journals and OPE Brands) to dig into the life of a cons...
Episode 19 - Ryan Pena
On this week's episode of Why I Social, Chris sits down with returning guest Ryan Pena (Senior Marketing Leader, NMDP), a digital strategist and educa...
Episode 18 - Chaim Shapiro
On this week's episode of Why I Social, Chris sits down with Chaim Shapiro, a career services professional, speaker, and LinkedIn strategist with a de...
Episode 17 - Chris Fitzpatrick
On this week's episode of Why I Social, Chris speaks with Chris Fitzpatrick (Chris Fitzpatrick Speakes). Chris shares his journey from college to beco...
Episode 16 - Internship Roundtable (2025)
In this special episode of Why I Social: Listen to a live conversation with this year's 2025 Internship Class for the National Institute for Social Me...
Episode 15 - Maria Duron
On this week's episode of Why I Social, Chris speaks with Coach Maria Duron (Professional Trainer, Consultant and Google Coach). Maria shares her road...
Episode 14 - Nick Cicero (Mondo Metrics)
On this week's episode of Why I Social, Chris speaks with returning guest Nick Cicero (Founder, Mondo Metrics). Nick previously appeared on the podcas...
Episode 13 - Jessica Malnik
On this week's episode of Why I Social: Chris speaks with Jessica Malnik (JessicaMalnik.com), who works with Founders and Heads of Marketing to build...
Episode 12 - RJ Thompson
On this week's episode of Why I Social: Chris speaks with R.J. Thompson, Manager of Multimedia and Digital Strategy (Health Sciences) at University of...
Episode 11 - Michael Katz
On this week's episode of Why I Social: Chris speaks with Michael Katz, Founder and CEO of Flowsend. From an internship in China, learning experiences...
Episode 10 - Theresa Potratz
On this week's episode of Why I Social: Chris Barrows sits down with Growth Marketer Theresa Potratz. Teresa shares her journey from social media spec...
Episode 9 - Tovah Kopan
On this week's episode of Why I Social: Chris Barrows sits down with Tovah Kopan who shares her journey from law school to legal technology. She also...
Episode 8 - Tim Sohn
On this week's episode of Why I Social: Chris Barrows sits down with Tim Sohn, a social media consultant and cancer survivor. Tim shares his inspiring...
Episode 7 - Jenny Li Fowler
On this week's episode of the Why I Social Podcast, Chris speaks with Jenny Li Fowler, Director of Social Media Strategy at MIT. Jenny has spent nearl...
Episode 6 - Sue Serna (Serna Social)
On this week's episode of the Why I Social Podcast, Chris speaks with Sue Serna, Founder of Serna Social. Sue began her career as a journalist and has...
Episode 5 - Alex Hultgren
On this week's episode of the Why I Social Podcast, Chris speaks with Alex Hultgren, fractional CMO and author.
From Ford's leadership...
Episode 4 - Dan LaToracca
On this week's episode of the Why I Social Podcast, Chris speaks with Dan LaToracca, who currently serves as Marketing Director at Zoomph. Dan's previ...
Episode 3 - Casie Shimansky
On this week's episode of the Why I Social Podcast, Chris speaks with a three-time guest on the podcast dating back to 2015 as Casie Shimansky returns...
Episode 2 - Robbie Schneider
On this week's episode of the Why I Social Podcast, Chris speaks with healthcare communications practitioner Robbie Schneider, author of "Social Media...
Episode 1 - Callie Goodwin
Chris speaks with Callie Goodwin, Founder of Sparks of Joy and Communications Manager at ZeeMee. Callie shares highlights of her career from being a t...
Episode 0 - The Return of Why I Social
We're excited to announce the OFFICIAL return of the Why I Social Podcast - with full sponsorship from the National Institute for Social Media.
...
Episode 162 - Chris "Sully" Sully (@CSSully)
Chris Sully (@CSSully) is Marketing Manager at Funko. He's also the co-owner of Nerd FU. He is the host/co-host of multiple podcasts including Funko's...
Episode 161 - Alesia Hendley (@TheSmoothFactor)
Alesia Hendley (@TheSmoothFactor on Twitter) is an audio-visual operator and multi-media journalist. She is a co-host for the Social Slice (learn more...
Episode 160 - Social Good and Influence for Good (Special Episode)
Taking a break from the usual conversations taking place on Why I Social - this episode looks at the power of social media to do social good. It also...
Episode 159 - Amy Jauman (@Amyjauman)
Amy Jauman is the Chief Learning Officer at the National Institute for Social Media. Additionally, she serves as an adjunct professor in business and...
Episode 158 - Rob Zaleski (@Robzie_)
Rob Zaleski is a Digital Content Marketer at ShippingEasy in Austin. In addition, he's the host of a new podcast, Keep Marketing Weird. Previous exper...
Episode 157 - Ryan Farrell (@Ryan_Farrell6)
Ryan Farrell is a Digital Marketing Specialist at Purdue University. He has been working in marketing since 2012 and holds a Bachelor of Arts in Publi...
Episode 156 - Tess Kaytmaz (@tessmeonit)
Tess Kaytmaz currently works at Cross Fit Virtuosity in Brooklyn and is one of the most passionate people I've had the pleasure of meeting through soc...
Episode 155 - Casie Shimansky Returns (@TheNameisCasie)
Casie Shimansky is an award-winning social media strategist for Cisco's talent brand team. She is a previous guest on the show and the first to return...
Episode 154 - Katie Santo (@HeyJustKatie)
Katie Santo is Web Training and Content Support Specialist at New York University. She has previously worked at Apple as an in-store guest/trainer exp...
Sessions - Episode 8 (Twitter's New Bookmark Feature)
Welcome to the eighth episode of Why I Social Sessions - where we bring you short discussions focused on one singular topic. This is not your standard...
Episode 153 - Willis Williams (@Social_Chef)
Willis Williams is Digital Strategist for Dealer Authority. Originally from the Bronx, Williams currently lives in upstate New York and is active in t...
Episode 152 - Justin Gatewood (@lightjump)
Justin Gatewood (@lightjump) is Web, SharePoint and Cloud Systems Administrator at Victor Valley College. He served as a member of the United States N...
Special Announcement: New Sponsor for Why I Social
Before releasing the next episode of Why I Social - episode 152 - host Chris Barrows has a special announcement to make regarding the new sponsor of t...
Episode 151 - Jessica Matthews (@purelyjess)
Jessica Matthews is the Digital Media Director for the First Lady of New York City. Her previous experience includes the New York Times and New York U...
Episode 72 - The One With Ikea Babies
On this week's episode, our hosts discover Ikea's new line of products - pregnancy tests. Also, GoPro is more like "oh no".
This week's Five Fa...